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High Intensity Business

High Intensity Business (formerly Corporate Warrior) is a high intensity strength training podcast designed to help HIT enthusiasts to achieve their fitness goals and HIT business owners and personal trainers to build a successful HIT business. The podcast helps individuals and personal trainers to optimise results for themselves and their clients with evidence-based information on exercise, diet, and lifestyle. Moreover, the podcast explores every aspect of starting and growing a high intensity training business including personal training, sales, marketing, operations, hiring, retention, pricing and packaging, financial management, exercise equipment, leadership, productivity, and much more. Previous guests include Dr Doug McGuff, Drew Baye, Skyler Tanner, Fred Hahn, James Fisher PhD, James Steele PhD, Luke Carlson, Adam Zickerman, Kyle Recchia, Adrian Antigua, Bill Crawford, Dorian Yates, Simon Melov PhD, Roger Schwab, Robb Wolf, Mark Sisson, Steve Maxwell, and many, many more.

Dec 26, 2017

John Heart (@MrAHeart and Insta: @mraheart) is a renowned trainer and teacher within the fitness industry. He is also a Natural Pro Bodybuilder who has won the title of Mr. America and Natural Mr. Universe. His primary platforms used for training/teaching include in-gym, YouTube, and all forms of social media including Facebook.

John currently trains in-gym clients in Los Angeles, California and manages his online presence through He is also the official online trainer of Mike Mentzer’s Heavy Duty Training System.

John's Athletic Achievements/Highlights:

  • 2013-present – Worldwide: Competed as WNBF Natural Professional Bodybuilder in 4 professional events, usually placing between 2nd - 6th
  • 2013 – Secaucus, New Jersey: Won the Light Heavy & Overall title of INBF Mr.
  • 2012 – Secaucus, New Jersey: Won the Light Heavy class of INBF Mr. America
  • 2001 – Los Angeles, California: Won Tall class of ABA Natural Mr. Universe

In this episode we dig into the details of John's pre-bodybuilding contest routine in tremendous detail including exercise routines, protocol, and diet.

In this episode, we also cover:

  • John's use of electronic muscle stimulation
  • How important is progressive overload?
  • How has John's approach to bodybuilding changed over the years

This episode is brought to you by the Resistance Exercise Conference – The science and application of strength training for health and human performance.

Would you like to:

  • Learn from the top strength training researchers?
  • Network and connect with other exercise professionals from all over the world?
  • Join a welcome reception on Friday night to build relationships with other strength training professionals?
  • Experience an early morning workout from an expert trainer to kick start your Saturday?
  • And get inspired, rejuvenated and focused on your strength training business?

I certainly do and that is why I am attending and interviewing all of the speakers at the event.

The resistance exercise conference will be held on the 9th and 10th of March 2018 in Minneapolis, Minnesota at The Commons Hotel.

To get 10% off your entry fee, head on over to, click the registration button and enter corporatewarrior10 in the promo code field in PayPal.

I’m very excited about this and have wanted to attend for years. Sign up now at, get 10% off with promo code corporatewarrior10 and I look forward to meeting you in person!

Check out the show notes - click here