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High Intensity Business


High Intensity Business (formerly Corporate Warrior) is a high intensity strength training podcast designed to help HIT enthusiasts to achieve their fitness goals and HIT business owners and personal trainers to build a successful HIT business. The podcast helps individuals and personal trainers to optimise results for themselves and their clients with evidence-based information on exercise, diet, and lifestyle. Moreover, the podcast explores every aspect of starting and growing a high intensity training business including personal training, sales, marketing, operations, hiring, retention, pricing and packaging, financial management, exercise equipment, leadership, productivity, and much more. Previous guests include Dr Doug McGuff, Drew Baye, Skyler Tanner, Fred Hahn, James Fisher PhD, James Steele PhD, Luke Carlson, Adam Zickerman, Kyle Recchia, Adrian Antigua, Bill Crawford, Dorian Yates, Simon Melov PhD, Roger Schwab, Robb Wolf, Mark Sisson, Steve Maxwell, and many, many more.

Feb 22, 2018

Menno Henselmans (Instagram and Facebook) is an online physique coach, fitness model, scientific author and the creator and director of Bayesian Bodybuilding.

Menno has also worked with multiple pro card winning clients and international prize winners in physique sports and powerlifting and is an international speaker for BodyPower, the Norwegian Academy for Personal Training (AFPT), Paleo f(x), Intelligent Strength and the Oxford and Cambridge Alumni Association.

You'll notice Menno and I discuss minimalism and his lifestyle as a digital nomad for the first 20-minutes of the interview. If you're here for the muscle-building talk, feel free to skip this part. Sometimes it's better to warm up on a lighter topic before debating training philosophies ;-)

In this episode, we discuss:

  • Minimalism
  • A day in the life of Menno
  • Recommendations for beginner, intermediate and advanced hard-gainers on how to optimise muscle gain in terms of training volume, frequency, and intensity and diet.
  • Training nihilism
  • How to interpret exercise science and the inherent problems
  • Menno's current diet protocol
  • ... and much more

This episode is brought to you by Health IQA life insurance company that helps health conscious people like runners, cyclists, weight lifters, HIT participants and more, get a lower rate on their life insurance.

Go to healthiq.com/cwarrior to support the show and see if you qualify. If you take care of yourself: do smart strength training, eat well, and you’re life insurance company doesn’t seem like they care, there’s an answer for you: Health IQ actually gives savings to people who take care of themselves. About 56% of Health IQ customers save between 4-33% on their life insurance. Health IQ customers can save up to a third because physically active people have a 56% lower risk of heart disease, 20% lower risk of cancer and a 58% lower risk of diabetes compared to people who are inactive, but your life insurance company probably just doesn’t care, you care, and there are companies out there that care.

To see if you qualify, get your free quote today at healthiq.com/cwarrior or mention the promo code CWarrior when you talk to a health IQ agent.

Are you interested in optimising muscle gain, fat loss and overall health or starting a HIT personal training business? Get 10% off HITuni.com HIT courses with coupon code CW10 – Click Here

FREE HIT workout progress sheet and 20 podcast transcripts with guests like Dr. Doug McGuff, Drew Baye, and Bill DeSimone – Click Here

For all of the show notes, links and resources - Click Here