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High Intensity Business

High Intensity Business (formerly Corporate Warrior) is a high intensity strength training podcast designed to help HIT enthusiasts to achieve their fitness goals and HIT business owners and personal trainers to build a successful HIT business. The podcast helps individuals and personal trainers to optimise results for themselves and their clients with evidence-based information on exercise, diet, and lifestyle. Moreover, the podcast explores every aspect of starting and growing a high intensity training business including personal training, sales, marketing, operations, hiring, retention, pricing and packaging, financial management, exercise equipment, leadership, productivity, and much more. Previous guests include Dr Doug McGuff, Drew Baye, Skyler Tanner, Fred Hahn, James Fisher PhD, James Steele PhD, Luke Carlson, Adam Zickerman, Kyle Recchia, Adrian Antigua, Bill Crawford, Dorian Yates, Simon Melov PhD, Roger Schwab, Robb Wolf, Mark Sisson, Steve Maxwell, and many, many more.

Mar 12, 2018

Owen Dockham started Live Oak Strength and Nutrition to offer a rational, safe, and effective approach to exercise not found anywhere else in the eastern bay area. Having supervised over 7000 one-on-one personal training sessions, with individuals ranging from ages 13-87, Owen has found that everyone has something positive to gain from their unique, evidence based approach to exercise.

Through his career in the health and wellness industry, Owen has learned how to help guide people accomplish meaningful results; effectively, without hurting them and without wasting their time doing dangerous or inefficient movements. Owen believes exercise should enhance life and not consume it, and should never under any circumstances cause injury.  That’s why Owen and his team adhere to the principles of high-intensity training, supervising brief and intense workouts, on a one-on-one basis, in a beautiful facility free of distractions.

Like many health practitioners, Owen's passion for what he does stems from his own personal obstacles that were overcome by implementing the modality he's now deeply invested in teaching.  Many wasted hours at the gym following genetically gifted fitness marketer’s advice, left Owen constantly frustrated and feeling like a failure. He learned, studied and implemented the principles of high-intensity training into his workouts and started to gain muscle, energy, and feel more confident and experience less regular aches and pains.  He knew he had to share this amazing work with as many people as possible, and nothing was going to stop him.

Outside of Live Oak, Owen enjoys playing classical and jazz piano, the outdoors, the company of his beautiful fiancée Lucy, two pit bulls, Luna and Sophie and their cat Darwin.  It is his dream that everyone has the strength, courage and patience to pursue their dreams like he has. Owen is honoured to help anyone willing to go for it.

Contact Owen:

Owen and his business partner, Abe, are offering Corporate Warrior listeners an exclusive offer: get a free introductory workout + 2 additional workouts at Everstrong (San Francisco) for just $100 (save $50) by mentioning Corporate Warrior when you arrange your free workout - SCHEDULE HERE

In this episode, Owen shared some excellent tactics for growing your strength training business. Owen has had a lot of success acquiring many new customers through networking (BNI). Joining a networking group is a very effective way to improve your networking skills, perfect your business pitch (value statement), improve public speaking skills, and build life-changing relationships. Owen and I go deep on the benefits of networking and how to leverage it for maximum benefit in your business.

We also cover:
  • How to leverage Instagram and influence marketing to grow your business
  • How to acquire more customers through networking
  • How to create resources to address frequently asked questions
  • Strength training business opportunities
  • The meditative qualities of HIT
  • The many benefits of HIT beyond the obvious (strength)
  • The pros and cons of going solo vs a business partnership
  • How to run a business with your spouse
  • How to secure investment for your business
  • Time management strategies and tactics
  • ... and much more


This episode is brought to you by, providers of the best online courses in high intensity training that come highly recommended by Dr. Doug McGuff, Dr James Fisher and Luke Carlson. Course contributors include world-class exercise experts like Drew Baye, Ellington Darden and Skyler Tanner. If you want to become an excellent HIT Personal Trainer, create a great team of trainers or build a successful fitness business, I highly recommend you use CW10 to get 10% off any course – HERE

This episode is also brought to you by Health IQA life insurance company that helps health conscious people like runners, cyclists, weight lifters, HIT participants and more, get a lower rate on their life insurance.

Go to to support the show and see if you qualify. If you take care of yourself: do smart strength training, eat well, and you’re life insurance company doesn’t seem like they care, there’s an answer for you: Health IQ actually gives savings to people who take care of themselves. About 56% of Health IQ customers save between 4-33% on their life insurance. Health IQ customers can save up to a third because physically active people have a 56% lower risk of heart disease, 20% lower risk of cancer and a 58% lower risk of diabetes compared to people who are inactive, but your life insurance company probably just doesn’t care, you care, and there are companies out there that care.

To see if you qualify, get your free quote today at or mention the promo code CWarrior when you talk to a health IQ agent.

This episode is also brought to you by, ARX are the most innovative, efficient and effective all-in-one exercise machines I have ever seen. I was really impressed with my ARX workout. The intensity and adaptive resistance were unlike anything I’ve ever experienced. I love how the machine enables you to increase the negative load to fatigue target muscles more quickly and I love how the workouts are effortlessly quantified. The software tracks maximum force output, rate of work, total amount of work done and more in front of you on-screen, allowing you to compete with your pervious performance, to give you and your clients real-time motivation.

As well as being utilised by many HIT trainers to deliver highly effective and efficient workouts to their clients, ARX comes highly recommended by world-class trainers and brands including Bulletproof, Tony Robbins, and Ben Greenfield Fitness. To find out more about ARX and get $1,000 OFF software licensing fees, please go to and mention Corporate Warrior in the how did you hear about us field - ORDER HERE

FREE HIT workout progress sheet and 20 podcast transcripts with guests like Dr. Doug McGuff, Drew Baye, and Bill DeSimone – Click Here

QUESTION(S) OF THE DAY: What is the most effective tactic you've used to grow your strength training business? Let me know in the comments below.

For all of the show notes, links and resources - Click Here