High Intensity Business

High Intensity Business (formerly Corporate Warrior) is a high intensity strength training podcast designed to help HIT enthusiasts to achieve their fitness goals and HIT business owners and personal trainers to build a successful HIT business. The podcast helps individuals and personal trainers to optimise results for themselves and their clients with evidence-based information on exercise, diet, and lifestyle. Moreover, the podcast explores every aspect of starting and growing a high intensity training business including personal training, sales, marketing, operations, hiring, retention, pricing and packaging, financial management, exercise equipment, leadership, productivity, and much more. Previous guests include Dr Doug McGuff, Drew Baye, Skyler Tanner, Fred Hahn, James Fisher PhD, James Steele PhD, Luke Carlson, Adam Zickerman, Kyle Recchia, Adrian Antigua, Bill Crawford, Dorian Yates, Simon Melov PhD, Roger Schwab, Robb Wolf, Mark Sisson, Steve Maxwell, and many, many more.

585 - Are You Ready For The Strength Training Gold Rush? (with Luke Carlson)

Oct 14, 2026

Ever wonder why some strength training businesses thrive while others quietly fade away? Want to make sure you’re on the right side of these trends?

Discover Strength CEO Luke Carlson returns to talk about the quiet gold rush that’s happening right now and how you can take advantage of the boom.

We talk about...

584 - It's Time For Strength Training Business Owners to Embrace AI (with EverStrongSF Founder Abe Williams)

Oct 7, 2026

If you’re not using AI in your strength training business yet, you could be missing out on a lot more than you think.

EverStrongSF Founder Abe Williams explains how he runs a more efficient strength studio now with the help of AI, and he walks through what he did, how he did it, and what you can do with it, with...

583 - A Guide To Starting Your Own HIT Strength Training Business On a Budget (with HITuni’s Simon Shawcross)

Sep 30, 2026

Want to start your own strength training business, but you’re worried about how much you need to spend before you launch?

HITuni Founder Simon Shawcross says you probably don’t need as much money as you think you do, and he lays out some realistic options if you want to start a successful business on a budget.

We...

582 - 15 Years After Body By Science — How Does Dr. Doug McGuff Do His HIT Workouts in 2026?

Sep 23, 2026

Body by Science was released 15 years ago — does it still hold up? How does Dr. Doug McGuff approach working out today?

Blain Duesing and Dr. John D’Ambrosio decided to ask him about it (along with a few other questions) on the Fitless podcast.

In this episode, they dive into the origins of Body by...

581 - One Set A Week (Yes, Really) (with John Little)

Sep 16, 2026

There may be pitchforks, so watch your head: What if the secret to bigger gains for your clients was doing almost nothing in the gym?

Nautilus North Founder, prolific author, and master strength trainer John Little returns to talk about his one-set-per-week experiments and the surprising results he’s seen with...