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High Intensity Business

High Intensity Business (formerly Corporate Warrior) is a high intensity strength training podcast designed to help HIT enthusiasts to achieve their fitness goals and HIT business owners and personal trainers to build a successful HIT business. The podcast helps individuals and personal trainers to optimise results for themselves and their clients with evidence-based information on exercise, diet, and lifestyle. Moreover, the podcast explores every aspect of starting and growing a high intensity training business including personal training, sales, marketing, operations, hiring, retention, pricing and packaging, financial management, exercise equipment, leadership, productivity, and much more. Previous guests include Dr Doug McGuff, Drew Baye, Skyler Tanner, Fred Hahn, James Fisher PhD, James Steele PhD, Luke Carlson, Adam Zickerman, Kyle Recchia, Adrian Antigua, Bill Crawford, Dorian Yates, Simon Melov PhD, Roger Schwab, Robb Wolf, Mark Sisson, Steve Maxwell, and many, many more.

May 4, 2022

Albert Coleman (albert @ became interested in strength exercise in high school to improve his performance as a baseball player. A few years later in 1999, Al passed the SuperSlow Exercise Specialist Certification Following. He then spent the next 10 years under the tutelage of Master Instructor Rob Serraino and honed his craft.

From 2010-2019, Al worked for RenEx/Overload Fitness where he served as Director of Education working in close concert with Ken Hutchins, Josh Trentine and Gus Diamantopoulos in refining the RenEx Protocol. 

Currently, Al and Nicole run PHX Strength in Reston, Virginia. PHX Strength applies their very own Automated Muscle methodology in improving exercise performance for clients to achieve their optimal health and fitness.

In this episode, Al discusses attention and motor learning, effects of internal vs. external focus on exercise, the metronome method, how to train clients on the MedX Chest Press, and much more.

Increase your strength studio profit

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