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High Intensity Business


High Intensity Business (formerly Corporate Warrior) is a high intensity strength training podcast designed to help HIT enthusiasts to achieve their fitness goals and HIT business owners and personal trainers to build a successful HIT business. The podcast helps individuals and personal trainers to optimise results for themselves and their clients with evidence-based information on exercise, diet, and lifestyle. Moreover, the podcast explores every aspect of starting and growing a high intensity training business including personal training, sales, marketing, operations, hiring, retention, pricing and packaging, financial management, exercise equipment, leadership, productivity, and much more. Previous guests include Dr Doug McGuff, Drew Baye, Skyler Tanner, Fred Hahn, James Fisher PhD, James Steele PhD, Luke Carlson, Adam Zickerman, Kyle Recchia, Adrian Antigua, Bill Crawford, Dorian Yates, Simon Melov PhD, Roger Schwab, Robb Wolf, Mark Sisson, Steve Maxwell, and many, many more.

Dec 20, 2023

What’s it like to build a thriving strength studio that makes a  meaningful difference in your older clients’ lives and a powerful impact on your family? 
 
Simply Strong founder Ed Collins joins us to talk about his journey in designing a business geared toward helping the older population get stronger, live better and happier lives, and how you can tap into and serve this market in a way that enriches not only your fitness business but also in the lives of the clients you serve.
 
In this episode, we talk about specific marketing strategies and tactics, designing appropriate workout experiences, the little things you can do that can have a big impact and set you apart from your competition, and so much more. 
 
This episode is one of the more eye-opening ones we’ve done, especially when it comes to thinking about what may be one of our more underserved segments of the potential market. 
 
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🎬 For the complete show notes, links, and resources, click here