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High Intensity Business

High Intensity Business (formerly Corporate Warrior) is a high intensity strength training podcast designed to help HIT enthusiasts to achieve their fitness goals and HIT business owners and personal trainers to build a successful HIT business. The podcast helps individuals and personal trainers to optimise results for themselves and their clients with evidence-based information on exercise, diet, and lifestyle. Moreover, the podcast explores every aspect of starting and growing a high intensity training business including personal training, sales, marketing, operations, hiring, retention, pricing and packaging, financial management, exercise equipment, leadership, productivity, and much more. Previous guests include Dr Doug McGuff, Drew Baye, Skyler Tanner, Fred Hahn, James Fisher PhD, James Steele PhD, Luke Carlson, Adam Zickerman, Kyle Recchia, Adrian Antigua, Bill Crawford, Dorian Yates, Simon Melov PhD, Roger Schwab, Robb Wolf, Mark Sisson, Steve Maxwell, and many, many more.

Jan 3, 2024

Just how powerful are eccentric-focused workouts and what do you need to know to really tap into the benefits for yourself and your clients? 
Dr. Michael⁠⁠ MacMillan joins the podcast, drawing from his expertise and wealth of knowledge in biomechanics and his experiences in working with Arthur Jones and designing HIT equipment. He is a retired orthopedic surgeon and former associate professor at the University of Florida, and the co-creator of the NeGator Strength System.
In this episode, we talk about the importance of heavy negative training – and the right way to do it – with its positive impact on bone, ligament, and tendon strength. He also presents some very interesting insights that may challenge our conventional understanding of some aspects of high-intensity training as we know it to be, along with what we can do to get even more out of our HIT workout sessions.
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🎬 For the complete show notes, links, and resources, click here