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High Intensity Business

High Intensity Business (formerly Corporate Warrior) is a high intensity strength training podcast designed to help HIT enthusiasts to achieve their fitness goals and HIT business owners and personal trainers to build a successful HIT business. The podcast helps individuals and personal trainers to optimise results for themselves and their clients with evidence-based information on exercise, diet, and lifestyle. Moreover, the podcast explores every aspect of starting and growing a high intensity training business including personal training, sales, marketing, operations, hiring, retention, pricing and packaging, financial management, exercise equipment, leadership, productivity, and much more. Previous guests include Dr Doug McGuff, Drew Baye, Skyler Tanner, Fred Hahn, James Fisher PhD, James Steele PhD, Luke Carlson, Adam Zickerman, Kyle Recchia, Adrian Antigua, Bill Crawford, Dorian Yates, Simon Melov PhD, Roger Schwab, Robb Wolf, Mark Sisson, Steve Maxwell, and many, many more.

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  2. 477 - Muscle Gains or Marketing Gimmick? The Truth Behind the Colorado Experiment

477 - Muscle Gains or Marketing Gimmick? The Truth Behind the Colorado Experiment

Aug 21, 2024

What is the truth about Arthur Jones’ Colorado Experiment and what does it really mean for the High-Intensity Training world?
 
Legendary trainer Pete Cerqua returns to the podcast to go on a deep dive into what really went on in The Colorado Experiment with Casey Viator, what happened when Mike Mentzer tried it, and what HIT trainers and business owners should take away from this still-infamous experiment by Arthur Jones.
 
If you’ve heard about the Colorado Experiment, it’s probably not what you thought it was — you need to tune in to this episode!
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⚡ Want to GROW your HIT business? Go here: https://highintensitybusiness.com/skool
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🎬 For the complete show notes, links, and resources, click here