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High Intensity Business

High Intensity Business (formerly Corporate Warrior) is a high intensity strength training podcast designed to help HIT enthusiasts to achieve their fitness goals and HIT business owners and personal trainers to build a successful HIT business. The podcast helps individuals and personal trainers to optimise results for themselves and their clients with evidence-based information on exercise, diet, and lifestyle. Moreover, the podcast explores every aspect of starting and growing a high intensity training business including personal training, sales, marketing, operations, hiring, retention, pricing and packaging, financial management, exercise equipment, leadership, productivity, and much more. Previous guests include Dr Doug McGuff, Drew Baye, Skyler Tanner, Fred Hahn, James Fisher PhD, James Steele PhD, Luke Carlson, Adam Zickerman, Kyle Recchia, Adrian Antigua, Bill Crawford, Dorian Yates, Simon Melov PhD, Roger Schwab, Robb Wolf, Mark Sisson, Steve Maxwell, and many, many more.

Aug 9, 2018

Brandon Jonker (Brandon [@] Jonkercc [dot] com), former Director of Operations at Discover Strength, is a small business executive with a proven track record in the successful implementation of operations management principles and tactics to help scale and optimise a fitness business. Discover Strength’s four personal training facilities are among the highest volume/revenue training facilities in the country.

Brandon joins me on the podcast to discuss Discover Strength's repetition duration study and the operations management cornerstones that help make Discover Strength one of the fastest growing high-intensity studio businesses.



  • We discuss the recent Discover Strength study on the Results and Application of the Repetition Duration
  • How to create an exercise menu that improves personal training service quality
  • How to shadow trainers to improve client retention
  • ... and much, much more!

Grow your high-intensity training business HERE

Get 10% OFF High Intensity Training Courses and Certifications HERE

Would you like to support Corporate Warrior? Please see my Patreon HERE

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As well as being utilised by many HIT trainers to deliver highly effective and efficient workouts to their clients, ARX comes highly recommended by world-class trainers and brands including Bulletproof, Tony Robbins, and Ben Greenfield Fitness. To find out more about ARX and get $500 OFF install, please go to and mention Corporate Warrior in the how did you hear about us field – ORDER HERE

For all of the show notes, links and resources - Click HERE