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High Intensity Business

High Intensity Business (formerly Corporate Warrior) is a high intensity strength training podcast designed to help HIT enthusiasts to achieve their fitness goals and HIT business owners and personal trainers to build a successful HIT business. The podcast helps individuals and personal trainers to optimise results for themselves and their clients with evidence-based information on exercise, diet, and lifestyle. Moreover, the podcast explores every aspect of starting and growing a high intensity training business including personal training, sales, marketing, operations, hiring, retention, pricing and packaging, financial management, exercise equipment, leadership, productivity, and much more. Previous guests include Dr Doug McGuff, Drew Baye, Skyler Tanner, Fred Hahn, James Fisher PhD, James Steele PhD, Luke Carlson, Adam Zickerman, Kyle Recchia, Adrian Antigua, Bill Crawford, Dorian Yates, Simon Melov PhD, Roger Schwab, Robb Wolf, Mark Sisson, Steve Maxwell, and many, many more.

Mar 27, 2016

Simon Shawcross (Simon[@] is the Founder and a Director of, the leading provider of online education in High Intensity Training and certification courses in HIT for personal trainers and those wanting to become personal trainers.

As a Master Personal Trainer himself, specialising in High Intensity Training, Simon has the wealth of sixteen years experience working in the field and he has personally supervised over 20,000 client workouts. Prior to entering the world of fitness and personal training, Simon achieved a BA Honours in Business Administration Management and Marketing Management at Oxford Brookes University.

As a public speaker and presenter on topics relating to peak mental and physical performance, Simon has helped organisations in the corporate world and individuals achieve their peak performance, wellbeing and health goals.

Simon's fascination with the impact that food has on the human body led to a continuing exploration of the field of nutrition as well as exercise resulting in Simon co-authoring nutrition book The ONE Diet. He was also the Fitness Editor of Reflective Image magazine and has written regular fitness columns for two local London newspapers. Simon’s current written work is regularly released online at and through the HITuni courses.

To listen to my first interview with Simon, click here.

While we do touch on exercise and nutrition, I deliberately focus on stress management, productivity, goal setting and business in this interview. Having met Simon several times, he is a focused entrepreneur who is successful at balancing fitness, stress management and a social life with massive creative output. This is not typical with most entrepreneurs that I have come to know, who grind day and night and, in most cases, pay little attention to long term health, a social life, or other creative pursuits, etc.

This episode is brought to you by, providers of the best online courses in high intensity training that come highly recommended by Dr Doug McGuff and Discover Strength CEO, Luke Carlson. Course contributors include world class exercise experts like Drew Baye, Ellington Darden and Skyler Tanner. There are courses for both trainers and trainees. So even if you’re not a trainer but someone who practices HIT, this course can help you figure out how to improve your progress and get best results. Check out, add the course you want to your shopping cart and enter the coupon code ‘CW10’ to get 10% off your purchase!

Click here for the show notes and resources.