High Intensity Business

High Intensity Business (formerly Corporate Warrior) is a high intensity strength training podcast designed to help HIT enthusiasts to achieve their fitness goals and HIT business owners and personal trainers to build a successful HIT business. The podcast helps individuals and personal trainers to optimise results for themselves and their clients with evidence-based information on exercise, diet, and lifestyle. Moreover, the podcast explores every aspect of starting and growing a high intensity training business including personal training, sales, marketing, operations, hiring, retention, pricing and packaging, financial management, exercise equipment, leadership, productivity, and much more. Previous guests include Dr Doug McGuff, Drew Baye, Skyler Tanner, Fred Hahn, James Fisher PhD, James Steele PhD, Luke Carlson, Adam Zickerman, Kyle Recchia, Adrian Antigua, Bill Crawford, Dorian Yates, Simon Melov PhD, Roger Schwab, Robb Wolf, Mark Sisson, Steve Maxwell, and many, many more.

511 - Unlock the Secret to Explosive Growth: Leverage Media Coverage Like The Strength Shoppe Founders Melinda Hughes and Arjen Van Eijmeren Did

Apr 16, 2025

Want to know how to get that one big news article about your strength training business that can bring in tens of thousands of dollars worth of clients and sessions?

The Strength Shoppe’s owners Melinda Hughes and Arjen Van Eijmeren sit down to talk about how you can cultivate that one big break into tens...

510 - The Best Machines and Training Protocols for Starting Your Own Highly Profitable Strength Studio Fast (with Pete Cerqua)

Apr 9, 2025

Have you ever wondered which are the four best strength training machines for starting your first strength studio? And not just any 4 machines — but the most bang-for-your-buck, make-your-clients-love-you-and-make-you-profitable-fast machines?

Million-Dollar Trainer Pete Cerqua returns to walk you through everything...

509 - From 2 Strength Studios to 200 — Interview with Exerbiotics and The Exercise Coach CEO Brian Cygan

Apr 2, 2025

What’s it like to go from just owning 2 strength studios to growing a worldwide business with over 200 outlets and counting?

In this episode, I finally get to sit down and talk with The Exercise Coach and Exerbiotics CEO/Founder Brian Cygan, and we go over his fitness business journey and the lessons he’s learned...

508 - A POWERFUL Guide To Managing Money in Your Fitness Business: Earn More, Grow Faster, Retire Early (With Pete Cerqua)

Mar 26, 2025

Personal Trainers and Strength Studio owners: are you making the most out of the money you’re earning in your fitness business so you can earn in your sleep and not worry about going bankrupt if you’re unexpectedly forced to miss a few weeks of work?

Million-dollar Trainer Pete Cerqua explains the right way to...

507 - Can Lengthened Partials Supercharge Your Clients’ Muscle Gains (and How Can You Break Out of Training Plateaus)? Dr. James Steele’s New Study

Mar 19, 2025

Have you been looking into boosting your strength training client’s results using advanced training techniques and come across lengthened partials as a possible approach to bust out of plateaus?

Dr. James Steele returns to the podcast to talk about his latest study that goes into whether it’s worth your time...