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High Intensity Business


High Intensity Business (formerly Corporate Warrior) is a high intensity strength training podcast designed to help HIT enthusiasts to achieve their fitness goals and HIT business owners and personal trainers to build a successful HIT business. The podcast helps individuals and personal trainers to optimise results for themselves and their clients with evidence-based information on exercise, diet, and lifestyle. Moreover, the podcast explores every aspect of starting and growing a high intensity training business including personal training, sales, marketing, operations, hiring, retention, pricing and packaging, financial management, exercise equipment, leadership, productivity, and much more. Previous guests include Dr Doug McGuff, Drew Baye, Skyler Tanner, Fred Hahn, James Fisher PhD, James Steele PhD, Luke Carlson, Adam Zickerman, Kyle Recchia, Adrian Antigua, Bill Crawford, Dorian Yates, Simon Melov PhD, Roger Schwab, Robb Wolf, Mark Sisson, Steve Maxwell, and many, many more.

Aug 6, 2025

What’s it like to leave a high-paying job in one of the greatest cities in the world so you can create a hyper-focused podcast serving High-Intensity Training business owners? 
 
That’s exactly what Lawrence Neal, founder of the High Intensity Business podcast (formerly called Corporate Warrior) did, and it wasn’t always smooth sailing. 
 
Dave Bess turns the tables on Lawrence and gets him to talk about what it took to get HIB to where it is now: a household name in the HIT industry, one that serves the fitness business owner from start to finish.
 
If you want to know more about the person behind over 500 episodes throughout more than a decade of interviewing HIT experts, don’t miss this great conversation between Dave and Lawrence!
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Grab my free HIT business strategy course on how to scale without burnout here
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Join Lawrence, Dave, and other HIT Experts in the HIB Community here
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For the complete show notes, links, and resources, click here