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High Intensity Business

High Intensity Business (formerly Corporate Warrior) is a high intensity strength training podcast designed to help HIT enthusiasts to achieve their fitness goals and HIT business owners and personal trainers to build a successful HIT business. The podcast helps individuals and personal trainers to optimise results for themselves and their clients with evidence-based information on exercise, diet, and lifestyle. Moreover, the podcast explores every aspect of starting and growing a high intensity training business including personal training, sales, marketing, operations, hiring, retention, pricing and packaging, financial management, exercise equipment, leadership, productivity, and much more. Previous guests include Dr Doug McGuff, Drew Baye, Skyler Tanner, Fred Hahn, James Fisher PhD, James Steele PhD, Luke Carlson, Adam Zickerman, Kyle Recchia, Adrian Antigua, Bill Crawford, Dorian Yates, Simon Melov PhD, Roger Schwab, Robb Wolf, Mark Sisson, Steve Maxwell, and many, many more.

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  2. 531 - How to Start Your Own HIT Fitness Business in Your Garage — What You Need To Know To Get Started the Right Way (with Pete Cerqua)

531 - How to Start Your Own HIT Fitness Business in Your Garage — What You Need To Know To Get Started the Right Way (with Pete Cerqua)

Sep 3, 2025

So you’re ready to build your own garage-based HIT studio, but what exactly do you need to know to get started?
 
In this first episode of a new series, Million-Dollar Trainer Pete Cerqua walks you through the first steps you need to take and all the things you need to know to lay the foundations of your new business properly, including knowing if your area is good for that type of business, permits and zoning considerations, types of external buildings and internal modifications you can consider, your initial setup, client amenities, and more.
 
If you want to get your HIT fitness business started the right way and avoid costly mistakes, tune in to this one! 
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Grab my free HIT business strategy course on how to scale without burnout here
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Join HIT Experts in the HIB Community here 
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For the complete show notes, links, and resources, click here
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This is episode 1 of the “HIT Garage Business” mini-series — see the entire series here.