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High Intensity Business


High Intensity Business (formerly Corporate Warrior) is a high intensity strength training podcast designed to help HIT enthusiasts to achieve their fitness goals and HIT business owners and personal trainers to build a successful HIT business. The podcast helps individuals and personal trainers to optimise results for themselves and their clients with evidence-based information on exercise, diet, and lifestyle. Moreover, the podcast explores every aspect of starting and growing a high intensity training business including personal training, sales, marketing, operations, hiring, retention, pricing and packaging, financial management, exercise equipment, leadership, productivity, and much more. Previous guests include Dr Doug McGuff, Drew Baye, Skyler Tanner, Fred Hahn, James Fisher PhD, James Steele PhD, Luke Carlson, Adam Zickerman, Kyle Recchia, Adrian Antigua, Bill Crawford, Dorian Yates, Simon Melov PhD, Roger Schwab, Robb Wolf, Mark Sisson, Steve Maxwell, and many, many more.

Apr 2, 2025

What’s it like to go from just owning 2 strength studios to growing a worldwide business with over 200 outlets and counting?
 
In this episode, I finally get to sit down and talk with The Exercise Coach and Exerbiotics CEO/Founder Brian Cygan, and we go over his fitness business journey and the lessons he’s learned when it comes to highly successful strength studios and another company that supplies high-end equipment to all of these globally!
 
We go into what makes Exerbiotics machines unique, how The Exercise Coach approaches client workout design, what “Concentrated Cardio” is and why they offer it to their clientele, why he’s big in Japan, and more!
 
If you want to know how someone goes from not being sure whether they want to really do anything in the strength training industry to becoming a wildly successful fitness business owner, you should tune in to hear Brain’s story in this one!
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⚡ FREE Blueprint: Get a no-nonsense guide to starting or growing your own strength training business here 
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🎬 For the complete show notes, links, and resources, click here