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High Intensity Business


High Intensity Business (formerly Corporate Warrior) is a high intensity strength training podcast designed to help HIT enthusiasts to achieve their fitness goals and HIT business owners and personal trainers to build a successful HIT business. The podcast helps individuals and personal trainers to optimise results for themselves and their clients with evidence-based information on exercise, diet, and lifestyle. Moreover, the podcast explores every aspect of starting and growing a high intensity training business including personal training, sales, marketing, operations, hiring, retention, pricing and packaging, financial management, exercise equipment, leadership, productivity, and much more. Previous guests include Dr Doug McGuff, Drew Baye, Skyler Tanner, Fred Hahn, James Fisher PhD, James Steele PhD, Luke Carlson, Adam Zickerman, Kyle Recchia, Adrian Antigua, Bill Crawford, Dorian Yates, Simon Melov PhD, Roger Schwab, Robb Wolf, Mark Sisson, Steve Maxwell, and many, many more.

Apr 24, 2016

Health and fitness expert, and former elite endurance athlete, Mark Sisson (@Mark_Sisson) is the bestselling author of The Primal Blueprint and one of the leading voices of the Evolutionary Health Movement. His blog, MarksDailyApple.com (over 1m visits per month), has paved the way for Primal enthusiasts to challenge conventional wisdom’s diet and exercise principles and take personal responsibility for their health and well-being. Mark’s efforts to promote primal living extend to a line of nutritional supplements, a book publishing company, a Primal Kitchen line with healthy mayonnaise, salad dressing, meal replacement and energy bar, and a healthy functional foods, and a burgeoning Primal Kitchen fast casual restaurant chain.

Mark is a former elite endurance athlete, with a 2:18 marathon and a 4th place Hawaii Ironman finish. His new book Primal Endurance applies the primal eating and lifestyle principles to the challenge of endurance training—helping athletes overcome the common conditions of burnout and carbohydrate dependency.

I’ve been a big Mark Sisson fan for a long time. I was looking forward to having Mark on the podcast for a long while, and he did not let me down. This one is packed with health, fitness, lifestyle and business strategies and tactics. We cover:

  • How Mark builds muscle quickly.
  • Exactly how sprints combined with a moderate/high-fat diet and low-level aerobic activity cut you up.
  • Mark’s thought on legumes, sour cream and white rice.
  • How to eliminate the infamous “muffin-top”.
  • Mark’s life and business productivity hacks.
  • And much more!

Show notes and links for this episode can be found at www.15minutecorporatewarrior.com/podcast/mark-sisson/

This episode is brought to you by Hituni.com, providers of the best online courses in high intensity training that come highly recommended by Dr Doug McGuff and Discover Strength CEO, Luke Carlson. Course contributors include world class exercise experts like Drew Baye, Ellington Darden and Skyler Tanner. There are courses for both trainers and trainees. So even if you’re not a trainer but someone who practices HIT, this course can help you figure out how to improve your progress and get best results. Check out Hituni.com, add the course you want to your shopping cart and enter the coupon code ‘CW10’ to get 10% off your purchase!